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Low Frequency Radio Station

Client: American Wind Energy Association
1992

Overview:

530 AM, a low-frequency radio station, informs drivers passing through the Altamont Pass on I-580, about the thousands of wind turbines operating there.


In June 1992, the California Energy Commission launched an educational program conceived by Robert D. Kahn & Company: a low-frequency radio station broadcasting information about wind energy to the nearly 100,000 vehicles driving through the Altamont Pass daily. The station operated for several years before being dismantled.

Robert D. Kahn & Company's long-time client, the American Wind Energy Association (AWEA), with financial help of several AWEA members and the California Energy Commission, developed the station as one of the state's Travellers' Information Stations.

The "electronic kiosk" could be picked up within a five mile radius works by linking wind speeds to selected messages. During low winds, the transmitter broadcast one series of messages, and during high winds, another. This enables the radio station to vary dynamically between 14 messages to better explain the operation of the wind turbines as well as to provide travel advisories in the event of dangerous conditions. Each broadcast on 530 AM is introduced by California's governor.

Media Files


KRON News Clip
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A short KRON News Video Clip in quicktime format.

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